HEALTH & WELLNESS

LONDON IS CALLING: INTRODUCING JESSIE & JAMES

BRITISH COUTURE CHILDRENSWEAR

APRIL 30TH, 2024
WORDS BY: HOUSE OF BIMBI, EDITOR
IMAGES: JESSIE AND JAMES

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BRAND EXCLUSIVES

LONDON IS CALLING: INTRODUCING Jessie & James

BRITISH COUTURE CHILDRENSWEAR

APRIL 30TH, 2024
WORDS BY: HOUSE OF BIMBI, EDITOR
IMAGES: JESSIE AND JAMES

Working on fashion shows in Paris, New York, Milan and around the world, drawing on their experiences of being taught by Giles Deacon and working for Vivienne Westwood, Jessie & James created a couture childrenswear brand.

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How did you first becomE Interested in health and wellbeing?

“From an early age as a teenager playing sport, I learnt that our vehicle, our body, this vessel that carries us through life is incredibly important, ”Kim explains. “When I met my husband, international cricketer, Danny Morrison, I saw first-hand the importance of fitness and health – not just for myself but for Danny’s career too. I studied nutrition, homeopathy, botanical therapy - approaching wellbeing with a different mindset which helped to provide me with a deep understanding of the importance of the body.”

She reflects, “We needed to look after Danny’s body…That's what paid our lives. It's where we earned our money.” The interest was a lot more than a financial perspective though and, far from being idle on the sidelines and solely focusing on Danny’s health and fitness, Kim used her passion and understanding of health, nutrition and fitness, to begin to train and complete ultra marathons. Kim shares, “I worked with Cliff Young who inspired me incredibly…That I really, really got to appreciate the body.” The applied understanding of health and fitness, along with Kim’s grit and tenacity, resulted in her

setting a world record for being the youngest female to run 100 miles in less than 24 hours

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As we know, often support for young families is aimed at mums and ways to support the child. Dads can sometimes be the missing piece. Adam explains, “The idea for the show came about from us wanting to create a space where dads could find some really easy, hands on, practical advice. We knew from our own experiences that often millennial dad’s wanted to be involved but didn’t really know where to start.”

The Dads and the Docs

“It’s a space, particularly for new dads out there , provide some information which is targeted at dads. Right from the immediate moment of when you have a child and it really dawns on you that you have a screaming potato that you've now got to look after!”

Adam smiles as he remembers his own experiences as a dad, “You literally have absolutely no idea what to do as a new dad. For mums out there, there's podcasts and there's books, which is great but

as dads, it can be hard to hear from a male voice and the male perspective.”

A NOTE FROM OUR FOUNDER

We are delighted to introduce the exquisite British Childrenswear Designer Jessie & James to our luxury online store. Their creations are a blend of timeless elegance with a contemporary edge, crafted using only the finest and most luxurious fabrics.

Their couture dresses and special occasionwear are truly exceptional in children's fashion.

we are proud to be their exclusive stockist in Australia.

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WHAT WOULD YOUR AROUND THE TABLE TIP BE FOR FAMILIES?

“Eating at the table, television off, devices off, and sitting around together,” is key shares Kim. “As the kids were growing up, we’d always do a ‘Champion Challenge.’ We used to go around the table and everyone would have a chance to say a ‘Champion Moment’. We’d include Danny in it too, even if he was away travelling for work. 

"There's something about sitting around a dinner table and having conversations rather than in front of television or eating on the run"

“The ‘Challenge’ part invited all family members to share something that’s on their mind. They have a choice whether to ask the family for advice, or if they just want to say it out loud and just be heard with it.”

Kim acknowledges that this can be when you've got different sports activities so suggests if it is busy, start with aiming for it at least once a week - have a meal around the table and include ‘Champion Challenge’.

Explore our range of Jessie & James for the perfect special occasion outfit.

EXPLORE THE BRAND

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